Fortress
ClientFortressServicesWeb | BrandingLinkwww.fortressds.com
Fortress Development Solutions is a Greeley based firm that provides services to the oil industry and ancillary industries. The company engages with a wide variety of business types and offer a comprehensive range of services. Out on Colorado's Eastern Plains they project a rugged blue collar feel.
Website Objectives - One of the primary website objectives was to generate an expansive services section. As they offer a wide variety of service types it was an important to group them together in a manner easily assimable to the site audience. Then one can drill down easily to view a details page for each service.
As a custom development it also comes with a few nifty features:
1. An employee portal allowing folks to view their paychecks
2. A careers and applications handling module
3. Text messaging integration for company wide communication in the field.
Fortress had not existed in their present state, it was formed in 2020 to amalgamate some prior holdings 'under one roof'. As such an entire new brand was prerequisite. This allowed for a fully custom build and creation of a new brand built around the logo. We were given a pretty open slate in terms of design style. The end result is modern with a style and edginess geared to impress the website audience.